These reports are not on your garden variety demographics like race, religion, sex etc. These reports on smaller, more finite groups around the country.
As time goes on, I'll gradually be leaking these reports as I get them.
Here's the first....
Name: Rock Stars
Description: Made up of established musicians in the rock and roll genre. This group contains an unusually high number of drug addicts (along with subsequent stints in rehab). Multiple marriages and sex partners are also part of this group’s demographic. There are also a great number of suicides/drug overdose fatalities in this demographic as evidenced by Kurt Cobain, Jimi Hendrix, John Bonham, Bon Scott, Keith Moon, Michael Hutchence, Janis Joplin, et al.
Current members of this group include but are not limited to John Mellencamp, Madonna, Bruce Springsteen, Jackson Browne, Michael Stipe, Anthony Kiedis, Amy Winehouse, Ted Nugent, Brittany Spears.
Estimated poll figures: Obama 99% - McCain 1%
What they are looking for in a candidate: For the most part, this is a group that resists authority. This may be due to strained relationships with record executives, producers, court systems, etc. As a result, they tend to lean towards political positions/candidates that allow them to express their artistic visions yet not hold them accountable for their actions; a perfect alignment with democratic principles.
How to impact the demographic: At this point in time, the GOP has a lock on Ted Nugent but that’s about it. In order for republicans to gain with this demographic, they’ll have to publicly acknowledge that self destructive drug and alcohol abuse is not only condoned but encouraged. In addition, the GOP will need to promote the virtues of divorce and unwed parenthood.
Cost/Benefit of drawing this demographic: Unless you want to score a C-130 full of cocaine and pass it out at the GOP convention; don’t bother.